SPLITTOWN CAPITAL

Financial Projections & Growth Model — Confidential
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Year 1 Monthly Deal Volume
= annual
= annual
$580K
Avg Deal Size
$8,700
Revenue Per Deal (1.5 pts)
~86%
Gross Margin Per Deal
Year 1 Revenue
$121.2B
Total Addressable Market
Deal Size Distribution & Revenue Per Deal
Weighted average based on projected deal mix across all loan types
Deal Size Mix
Revenue Per Deal Breakdown
SegmentRangeMidpointMixRev @ 1.5pts
Core Deals$300K–$500K$400,00070%$6,000
Mid-Market$500K–$1M$750,00020%$11,250
Large Deals$1M+$1,500,00010%$22,500
Weighted Average$580,000100%$8,700
ScenarioPointsRevenueNote
Direct Deal1.5 pts$8,700Full margin
Agent Referral1.0 pts net$5,8000.50 pts to agent
Agent Fee Paid0.50 pts($2,900)One-time per client

Year 1 — Month-by-Month Projections (May 2026 – April 2027)
Conservative ramp with platform-first, 2-employee model
Monthly Deal Volume & Revenue
Cumulative Revenue Growth
Year 1 — Detailed Monthly P&L
MonthDealsDeal RevAgent FeesNet Deal RevWL BrokersWL RevPref LendersLender RevTotal RevOpExNet Income

Revenue Stream Analysis — Year 1
Five revenue streams ramping at different rates through the first 12 months
Revenue by Stream — Monthly
Year 1 Revenue Mix
Deal brokerage dominates Year 1 as subscriptions ramp. By Year 3, subscription revenue represents ~15% of total — high-margin, recurring.

3-Year Growth Trajectory
Annual projections with compounding revenue streams
Annual Revenue & Deal Volume
3-Year P&L Summary
MetricYear 1Year 2Year 3

Growth & Scaling Metrics
Key operational metrics across the 3-year horizon
White-Label Broker Growth
Preferred Lender Network
Agent Referral Network

Unit Economics Deep Dive
Per-deal profitability analysis
Cost Per Deal Breakdown
Cost ItemAmount% of Revenue
Platform hosting (allocated)$420.5%
API costs (data providers)$250.3%
AI agent compute (n8n + Claude)$851.0%
Email/communication costs$180.2%
Compliance & documentation$1501.7%
Customer acquisition (blended)$3504.0%
Labor allocation (2 employees)$5356.2%
Total Cost Per Deal$1,20513.9%
Gross Profit Per Deal$7,49586.1%
Lifetime Value vs. Acquisition Cost
Once a borrower is on-platform, they return for future deals. Average investor does 2-4 deals/year. Agent referral fee is one-time — subsequent deals from the same client have zero acquisition cost.

Model Assumptions